Category Archives for Referral Marketing
Building a Referral Network
Building a Referral Network takes time and effort There are many ways to generate a more consistent flow of referrals into your business: Ask your best customers, and provide an incentive for them to refer you Provide an incentive to your team members for providing referrals Join your local Chamber and their Leads Groups Join […]
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Do Your Best Customers Refer You?
Do you get enough referrals from your best customers? Based on your great relationship with them, they should…right? But yet they don’t. And it’s probably not because you aren’t worthy of a referral, or because there’s anything “off” in the value you deliver for them. It’s probably because you lack the consistent systems for asking […]
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Who is in your Referral Partner Ecosystem?
Build Your Referral Partner Ecosystem Recently I published a blog about educating your referral partners. Another critical component of building a referral system is knowing who your best potential referral partners are. Those people make up your Referral Partner Ecosystem. The important question to answer this is, “who else serves my ideal target client that […]
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How Do You Educate Your Referral Partners?
Do they know how you communicate with a referral once it’s been made? Anyone who refers you is putting their reputation on the line, so ensuring that they are comfortable with referring you is an important part of building a repeatable referral system. Sit down with your referral partners and educate them about: How to […]
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