Help Others and Share!

Category Archives for Small Business Marketing

Small Business Direct Mail Marketing

The Hottest Old Tactic to Get New Business

So far, my posts have focused almost solely on online and digital marketing strategies, but this one is going to be about an old standby that sometimes gets short-shrift: Direct mail. This form of traditional marketing works and can be an extremely effective tool (Yes, really!). Direct mail can still be a very compelling channel […]

Read More »
Small Business Referral Marketing

Make Referrals More than a Lucky Accident

If It Ain’t Broke, Don’t Fix It If I could ask everyone who reads this article what their best source of new business is, the most popular answer will almost always be “referrals” or “word of mouth.” And it remains true: The recommendation of a trusted friend, contact or colleague to a new customer or […]

Read More »
builder marketing, builder websites

Your Online Foundation: Websites for Builders & Contractors

You Only Get One Chance to Make a Good First Impression We’ve all heard the old expression and recognize the truth in it, and just because business has moved so much into the online world, it’s no less true today than it’s ever been.  The difference is that now it’s your website where most customers […]

Read More »